Sultania Trade Pvt. Ltd. , the mega polis's biggest distributor of beverage alcohol products entered the imported bottled in origin (B.I.O) products distribution in its tenth year of business by taking up the distribution of UB Group's International Division products in the year 2001.

The first product was the first luxury vodka from Gruppo Camapri namely ‘SKYY'. This was followed by an entry level French wine J.J.& Cie. The SIERRA tequila from Mexico and the piece de resistance The Famous Grouse Scotch whisky from Edrington Group were next on the list. The Company made a grand success of distribution of these international brands in Mumbai thereby influencing and creating a niche market for these brands.

Subsequently, a lull happened, as these brands were out of the orbit of the Company resulting in a vacuum for a brief period of time and the Country was flooded by many brands as India was on a threshold of import competition.

In April 2006, the Company decided to go full fledged with bottled in origin (B.I.O.), products by establishing an International Division , with Mr. A.M.David as the Vice President responsible for this business.
Click here to view brands handled by Mr. A.M.David.

As of now, the Company has exclusive representation of the following brands/Companies,

1. Cantina de Soave an Italian wine co operative from Veneto region for their Le-Poesie range of wines
2. Mazzetti de Altavilla the leading quality grappa manufacturer from Piedmonte region established in 1846.
3. Ill Dezzani s.r.l. an Asti Spumante producer from Asti,Italy
4. G.C.F. (Les G rands C hais de F rance) the largest producer of wines from Landiras,Bordeaux for their J.J.&Cie. range of French wines
5. Vins Breban a Provence,French producer of sparkling rose' wines
6. Gekkeikan Sake Company Ltd. ,from Kyoto,Japan established in 1637 for their world renowned sakes and plum wine.
7. Tiki Tequila of America for their Voodoo Tiki super luxury flavoured tequila
8. The Edrington Group for their The Famous Grouse and The Macallan Elegancia Scotch/Malt whiskies
9. The Lion Brewery Ceylon Ltd for CARLSBERG- probably the finest beer in the world

The Company is now focused on leveraging its strength in domestic distribution to place these international brands, across all categories of outlets in the city. It also has affiliates/arrangements in Kolkata and Goa where imported bottled in origin products are consumed.

The Company is open for further alliances with like minded producers who are committed to develop Indian market place with joint efforts of Sultania Trade Pvt. Ltd.

The history of Cantina di Soave

…begins in 1898, when in Soave (Verona) the first cooperative for the wine-making was founded, which in 1906 had already reached a productive capacity of 6.500 hectolitres. It was the first wine cooperative to be born in Veneto and had an alternate life until 1930, when it was definitively established with the name of Cantina Sociale Cooperativa di Soave. At the beginning the signatory members were 115 and engaged themselves to confer every year the grape produced in their vineyards ; the Society managed the vinification of the grapes produced by the wine growers and the sale of the wine with successive partition of the revenues, deducted expenses and costs. Today, Cantina di Soave still maintains the same basic co-operative philosophy , that of covering the entire cycle from vineyard to sales to defend and further the interests of all the members and to achieve a high level of flexibility in production planning. Over the decades up to the beginning of the '60s, the co-operative continued to grow in terms of both members and wine producing capacity, with 434 growers contributing about 13,000,000 kilos of grapes.